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Brain-health clinic marketing.
From first question to assessment.

We build the pages, answers and follow-up that bring the right patients to your assessment. Your clinicians own everything clinical.

  • For clinics offering cognitive or brain-health assessments
  • Consultation pages, reviewed education and booking
  • No memory, cognition or disease outcome claims
  • A scoped 90-day clinic growth pilot

A 30-minute call with Anatolie. You leave with the gaps we found and a proposed first scope.

A porcelain brain model on a wooden stand beside a closed notebook
Patient acquisition

Brain-health assessment

Search Referrals Family calls
Understand the assessmentConsultation page + what to bring
Book and prepareConfirmation, intake link and reminders
Complete clinical intakeYour secure intake, not a marketing form
Clinician-led assessmentYour clinicians interpret results and agree next steps.
Review inquiries, bookings and attendance by source

Related healthcare work

Caesar Health case studyTherapy4Me case studyGenoplex case study

Related healthcare work. These projects do not establish brain-health assessment or treatment outcomes.

Where brain-health inquiries stall.

Most gaps sit between the first question and the booked assessment.

01

The assessment is vague

Patients can't tell what happens, how long it takes or who they will see.

02

A relative calls first

Sometimes an adult child or spouse makes the first call. Pages and scripts should answer them too.

03

The report has no clear role

A questionnaire, report or app needs a stated purpose and a clinician who reviews it.

04

Nobody owns follow-up

Results visits, rebooking and referrals each need a named owner and a script.

A page for each appointment you offer.

Your clinic names the appointments. We write the page and booking route for each one.

Examples only. We use your clinic's own appointment names and descriptions.
AppointmentWhat the page explainsYour clinic confirms
First consultationWho it suits, what happens, how long it takes, what to bringClinician, fee and location or telehealth coverage
Cognitive assessment visitThe assessment in plain words, time needed and how results are sharedWhich tools are used and who interprets them
Results reviewWhen it happens and who explains the resultsThe next steps your clinicians offer
Family conversationWho can attend and what consent is neededConsent and privacy rules
Follow-up visitWhy and when patients come backInterval and clinical criteria

Answer what patients and families ask.

Clinician-reviewed answers, written for search and AI answer engines.

Brain-health assessmentThe core consultation page

Before booking

  • What happens during the assessment?
  • How long does it take?
  • Is it covered or self-pay?
  • Can a family member come?

About results

  • Who reviews my results?
  • Is this a diagnosis?
  • What happens next?
  • Will my doctor get a copy?

Clinic credibility

  • Verified clinician profiles
  • Reviewed sources and dates
  • What the clinic does not offer
  • Clear review ownership

Clinician review on every answer

Each answer names a clinical reviewer and a review date. We change any wording they flag.

We keep structured data consistent with the visible page. Rankings and AI citations are not guaranteed.

Claims we keep out

No promises to improve memory, prevent dementia or treat a condition. In 2016 FTC settled with Lumosity over brain-training claims like these. Read the FTC release ↗

Apps and devices have their own rules. FDA's wellness policy covers mental-acuity claims that name no disease. Read FDA guidance ↗

The brain-health clinic acquisition offer.

One build for the whole journey, from first search to attended assessment.

Define the assessment offer

We pin down who the assessment is for, what it includes and where you serve patients.

You receive a service brief and consultation messaging.

Build the consultation pages

One page per appointment type, built around your clinicians and booking process.

You receive page copy, the agreed build and tested booking steps.

Write reviewed patient education

We map patient and family questions to pages, then draft answers for clinician review.

You receive content briefs, drafts and an approval workflow.

Connect inquiries to your team

We map calls and forms to a named owner, with scripts for patients and relatives.

You receive the routing plan, CRM stages and scripts.

Support results visits and rebooking

We scope reminders, preparation messages and follow-up for missed or due visits.

You receive templates and rules for when staff take over.

Measure consultation activity

We track qualified inquiries, bookings and attendance with written definitions.

You receive a baseline, source tracking and a reporting plan.

Need us to run more of it?

We can add approved paid campaigns, AI-assisted inquiry capture or front-desk training.

Software, patient apps, wearable or EEG integrations, supplements and media spend are scoped and quoted separately.

Compare engagement options ↗

One journey. Every step has an owner.

The dashed steps are clinical. Marketing hands over and stops prompting.

  1. SearchA patient or relative finds the assessment page.Owner: LeadsACE
  2. InquiryA call or form reaches a named person.Owner: your front desk
  3. BookingConfirmation, preparation and reminders go out.Owner: your team, on our templates
  4. IntakeMedical history goes into your secure intake.Owner: your clinic
  5. AssessmentYour clinician conducts and interprets it.Owner: your clinician
  6. Follow-upResults visit and rebooking reminders.Owner: clinician plan, our templates

Who does what.

Clinical work stays with your clinicians. We build and run the rest.

Software vendors, media spend and legal review sit outside our scope.
WorkLeadsACEYour clinic team
Consultation pagesWrites and builds themConfirms services, fees and credentials
Patient educationDrafts answers with sourcesA clinician reviews and approves
Inquiry responseWrites scripts and routingFront desk answers within the agreed time
Intake and recordsLinks to your intake systemCollects medical history securely
Assessment and resultsNo roleClinicians administer, interpret and decide next steps
Reminders and rebookingBuilds templates and rulesStaff handle exceptions
ReportingTracks inquiries, bookings and attendanceShares booking and attendance data

Check the software against the journey.

Many brain-health offers come with a report, an app or a device. Test each one before you market it.

Ask the vendor to show it

Ask for a live demo of intake, report generation and booking with a sample record.

Check white-label rights, data exports, data processing terms and ongoing costs. Ask for proof of any advertised integration.

Ask what the score means

If a tool produces a brain-health score, ask what validation exists and for which population.

Wearable and EEG integrations are separate builds. They need their own scope and their own claims review.

Selling brain-health software or devices to clinics?

That is a business sale with a buying committee, not patient acquisition. We scope it under healthtech go-to-market.

Explore healthtech go-to-market ↗

Start with one assessment offer.

A scoped 90-day pilot, with the delivery plan agreed before kickoff.

  1. Phase 1

    Define

    Review the assessment, audience, current pages and inquiry handling. Set the baseline and confirm scope.

  2. Phase 2

    Build

    Create the agreed pages, education and routing. Test forms, booking steps and staff handoffs.

  3. Phase 3

    Activate

    Publish approved work and connect the agreed channels. Confirm inquiries reach the right owner.

  4. Phase 4

    Improve

    Review inquiry quality, bookings and attendance. Document the next changes and who owns them.

What we build

  • Assessment positioning and consultation pages
  • Clinician-reviewed patient and family education
  • Inquiry routing, reminders and follow-up setup
  • Measurement, reporting and team handover

What we agree together

Delivery volume, review timelines, implementation owners and price go into the signed scope.

Media, software, custom apps and staffing are separate.

Book a Growth Audit

No guaranteed bookings, revenue, rankings or AI citations.

Show us where assessment inquiries get stuck.

Bring your website, appointment types and booking process. Here is what happens next.

  1. BookA 30-minute call with Anatolie.
  2. ReviewWe look at your offer, website, inquiry sources and follow-up.
  3. Leave with a planYou get the gaps we found and a proposed first scope.
  4. Written scopeIf it fits, we send deliverables, owners and a timeline.

Questions clinic owners ask.

Scope and ownership, settled before the work starts.

Do you make claims about memory or cognition?

No. We describe the assessment and who conducts it. Outcome claims need competent and reliable scientific evidence under FTC guidance.

Who reviews the educational content?

A clinician you name. Each page shows the reviewer and the review date. We change anything they flag.

Can you market our questionnaire or report?

Yes, as a step toward a consultation. We explain its inputs and limits. We never present it as a diagnosis.

Do you build patient apps or EEG integrations?

Not in the pilot. Apps, wearable integrations and EEG work need separate scope, usually with a software vendor.

Can you run paid ads for the assessment?

Yes, for an approved consultation offer with approved copy. Media spend is separate. We do not run ads promising cognitive outcomes.

What is the starting engagement?

A scoped 90-day clinic growth pilot. We agree the assessment focus, deliverables, owners and review steps first. Bookings are not guaranteed.

What happens after I book a Growth Audit?

A 30-minute call with Anatolie. We review your offer, website, inquiry sources and follow-up. You leave with the gaps we found and a proposed first scope.